Websites that bring in enquiries
Fast, clear sites built around one job: getting the right people to call, book or buy. Proper forms, spam protection and tracking come as standard, so every enquiry reaches you and you can see where it came from.
Marketing and business development · Cardiff
More of the right customers, without hiring an agency.
I help small and growing businesses find customers and win them: the website, the ads, the emails and the follow up.
The problem
Most small businesses don't need more marketing. They need it to join up.
Website
It looks fine, but nobody enquires.
LeakingJoined up
Ads
They run, but no one can say which sale they paid for.
LeakingJoined up
Customers
Last year's customers never hear from you again.
LeakingJoined up
Each piece gets fixed on its own, often by a different person, and the gaps between them are where the money goes. I look at the whole path, from the first search to the repeat order, and fix the leaks in the order that pays back fastest.
When it joins up
You see every enquiry, and where it came from.
Enquiries per week
0Rising
Illustration
- 0Orders
- £0Revenue
- £0Cost per enquiry
Services
Four things that decide whether you grow.
Paid ads you can measure
Google and Meta campaigns with conversion tracking set up from day one. You see what each enquiry costs, and the budget moves to whatever is working.
Email that brings customers back
Welcome emails, abandoned basket reminders, review requests and win back campaigns. Set up once in Klaviyo or the platform you already use, then working for you every day.
Business development
Your offer, your pricing, who to approach and how to follow up. The commercial side that decides whether all that attention turns into revenue.
You run the business.
I make sure the right people
find it, trust it
and get in touch.
How it works
Three steps, no long sales process.
-
1
A free 30 minute call
You tell me where the business is and where you want it to be. I ask about customers, numbers and what you have already tried.
-
2
A plan in plain English
What I would fix first, why, and what to expect. You get a written quote before any work starts, so there are no surprises.
-
3
Build, launch, measure
I do the work, then we look at the results together in enquiries, sales and cost, and decide what comes next.
About
Hi, I'm Ioan.
I'm a marketing and business development consultant based in Cardiff. I cofounded a performance marketing agency, where I ran paid campaigns on Meta and Google and built the websites and lead funnels behind them.
Now I work directly with business owners, so there is no account manager between you and the person doing the work. I'm also completing a master's in mathematics at Cardiff University. Mostly that shows up as a habit: I measure things, and I'll tell you when something isn't working.
I work in English and Welsh.
Connect on LinkedIn-
One point of contact
You talk to the person doing the work, every time.
-
Plain numbers
Results in enquiries, sales and cost per customer. Not impressions.
-
You own it all
Your website, ad accounts and email lists sit in your name, not mine.
-
Cardiff based, UK wide
Remote by default, in person when it helps.
FAQ
Questions people usually ask first.
Who do you work with?
Small and growing UK businesses: trades and local services, training providers, ecommerce brands, and founders looking for their first customers. If you sell something good and want more of the right people to know about it, we should talk.
Do you only work in Cardiff?
No. I'm based in Cardiff and work with businesses across the UK, mostly remotely and in person where it helps.
How much does it cost?
It depends on what needs doing. After the first call you get a written quote, so you know the cost before any work starts.
Can you just do one thing, like the ads?
Yes. Plenty of work starts with one piece. If another part of the path is holding it back, I'll tell you, but you decide what we do.
Do I need a big ad budget?
No. Many businesses get more from fixing the website and staying in touch with past customers before spending on ads. When ads do make sense, we start small and put more behind what works.
Do you work in Welsh?
Yes. I work in Welsh or English, whichever you prefer.
What happens on the first call?
It's 30 minutes and free. We talk through the business, what is working and what isn't, and I tell you honestly whether I can help.
How quickly will you reply?
Usually within one working day, by email or on LinkedIn, whichever you used.
Get in touch
Tell me about your business.
A couple of lines is enough. I'll reply within a working day with whether I can help and what I would look at first.